Posts Tagged ‘ALFA’
Tuesday, May 25th, 2010
I am in Phoenix at the ALFA conference. It takes a long time to get to Phoenix from Vancouver in spite of the fact that the two cities are in the same time zone (in the summer—Phoenix operates on standard time all year long). I spent part of the travel time reading Jim Moore’s latest book, Independent Living and CCRCs. Chapter 11 discusses high impact design features for independent living communities. Number one on the list is full-function kitchens, even in places serving three meals per day.
Yesterday I toured three life care communities in the area and I will be posting more about these three over the next few weeks, along with highlights from the conference itself. All three had full-function kitchens in their independent living units. My tour guides were shocked when I told them that full-function kitchens in Canadian independent living communities were rare. One of the three is upgrading its units—it is 20 years old—and the new fridges are the two door type with ice and water dispensers on one of the doors. The contrast with Danby bar fridges could hardly be starker. The upgraded stoves are full size with burners that are flush with the surface.
American operators include full-function kitchens more for the impression they create than for their actual utility. Consumers associate the lack of full kitchens with nursing homes and they don’t want to go there!
Tags: Aging, Aging in place, ALFA, Appliances, Assisted Living, Housing Development, Kitchens, Retirement, Senior Housing, Seniors' Housing
Posted in Marketing, News, Senior Housing | Comments Off
Thursday, May 20th, 2010
Since one of Lumina’s business lines is market studies, it may sound self-serving for me to say that it is false economy of the worst kind to launch a real estate development project of any kind without doing a market study first. But very often, developers have great difficulty grasping the fundamental truth of this observation, partly because of personality. Lack of confidence is not a trait shared by many developers but it is easy to tip over the line from confidence to hubris. Even granting a solid understanding of a market on the part of a developer, a third party study is invaluable in terms of reducing risk and maximizing profitability. Lenders know this, which is why they are usually more likely to require a market study than a developer.
To make the matter more complicated, there are numerous ways for market studies to go off the rails, many of them not especially obvious to casual or uninformed observers, OR, it must be said, to unethical market analysts who write “market studies to order”. Firms like this certainly exist and in most cases, knowledgeable industry participants know exactly who these companies are.
In future posts (interrupted by posts from Phoenix, where I am headed to the ALFA conference on Sunday) I will address some of the ways market studies can go off the rails and what you should watch for. This is assuming of course, that you are interested in a market study that tells you the truth.
Tags: ALFA, Developers, Housing Development, Housing Options, Market Study, Senior Housing, Seniors' Housing
Posted in Market Studies, News, Senior Housing | Comments Off
Thursday, May 13th, 2010
I am heading off to Phoenix a week Sunday for the annual Assisted Living Federation of America (ALFA) conference. The last ALFA conference I went to was in San Diego in 2006. Since then I attended National Association of Homebuilder 55+ Housing Council conferences in Denver (2007) and New Orleans (2008). The NAHB conferences were focused exclusively on active adult housing for years but both Denver and New Orleans added a service-enriched stream. That was dropped in 2009. The whole conference was dropped in 2010, presumably because things are so bad in the US seniors’ housing industry, at least from the perspective of the NAHB. So it’s back to ALFA.
I will be posting regularly from the conference itself. In addition I am touring three projects and will post about those as well.
Tags: ALFA, Assisted Living, Conference, Housing Development, Housing Options, NAHB, Senior Housing, Seniors' Housing
Posted in News, Senior Housing | Comments Off