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	<title>Lumina Services &#187; Advertsising</title>
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	<description>Research Valuation and Advisory Services</description>
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		<title>What a Difference Four Years Makes</title>
		<link>http://www.luminaservices.com/2010/06/what-a-difference-four-years-makes/</link>
		<comments>http://www.luminaservices.com/2010/06/what-a-difference-four-years-makes/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 18:05:58 +0000</pubDate>
		<dc:creator>kmancer</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Senior Housing]]></category>
		<category><![CDATA[Seniors' Housing]]></category>
		<category><![CDATA[Advertsising]]></category>
		<category><![CDATA[Age of entry]]></category>
		<category><![CDATA[Aging]]></category>
		<category><![CDATA[Alberta]]></category>
		<category><![CDATA[Developers]]></category>
		<category><![CDATA[Housing Options]]></category>
		<category><![CDATA[Independent Living]]></category>
		<category><![CDATA[Retirement]]></category>

		<guid isPermaLink="false">http://www.luminaservices.com/?p=259</guid>
		<description><![CDATA[This week I am working in Stony Plain, a community of about 12,000 people 20 minutes west of the West Edmonton Mall, as these things are always described in the Edmonton area. It’s not where you are relative to downtown Edmonton, it’s where you are relative to the West Edmonton Mall.
On my way here I [...]]]></description>
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		<title>Bad Ads</title>
		<link>http://www.luminaservices.com/2010/04/bad-ads/</link>
		<comments>http://www.luminaservices.com/2010/04/bad-ads/#comments</comments>
		<pubDate>Thu, 15 Apr 2010 21:23:31 +0000</pubDate>
		<dc:creator>kmancer</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Senior Housing]]></category>
		<category><![CDATA[Advertsising]]></category>
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		<guid isPermaLink="false">http://www.luminaservices.com/?p=226</guid>
		<description><![CDATA[I have a few favorite ads I like to point to as bad examples of marketing to the older senior crowd (75+). One shows a 60 something very buff man in a bathing suit standing beside his surf board. The project in question is not an active adult golf community on the west coast of [...]]]></description>
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